Guest Retention Summary reports (v1)
Important
This is a legacy report. Businesses that have signed up with Zenoti after April 2022 do not have access to this report.
Center managers can use this report to view the number of guests who availed a service at your center during a specified period and came back for another appointment at a future date.
This report considers the following:
Closed appointments
Only appointments and guest visits at the current center
Therapists whose base center is the current center
At the organization or center level, click the Reports icon.
On the Reports page, search for and select the Loyalty - Guest Retention Summary report.
If the report has many columns, scroll horizontally to the right or left to view all columns.
To view specific data on the report, select the desired filters. For more information, refer to report features on Zenoti.
Click Refresh.
Column | By center | By therapist | By service |
|---|---|---|---|
Month | Month when appointments were made at the center | - | - |
Name | - | Therapist who performed the service | - |
#Of New Guests | Total number of unique new guests who visited the center in the date range | Total number of unique new guests who visited the center in the date range | - |
New Guests Returned | Total number of new guests who returned for another appointment during the retention period | - | - |
New Guests Returning at least once to the same Therapist (#) | Total number of unique new guests who visited or have appointments in the retention period for the same therapist | - | - |
New Guests Returning to Other Therapists (#) | Total number of unique new guests who visited or have appointments in the retention period for another therapist | - | - |
New Guests Returning for the same Service (#) | Total number of new guests who returned for another appointment for the same service during the retention period | - | - |
New Guests Returning for other Services (#) | Total number of new guests who returned for another appointment, but for a different service during the retention period | - | - |
Retained New Guest (%) | Percentage of new guests retained Retained New Guest (%) = # of New Guests Returned / # of New guests * 100 | Percentage of new guests retained Retained New Guest (%) = # of New Guests Returned / # of New guests * 100 | Percentage of new guests retained Retained New Guest (%) = # of New Guests Returned / # of New guests * 100 |
#Of Repeat Guests | Total number of unique guests who visited the center again in the date range | Total number of unique guests who visited the center again in the date range | Total number of unique guests who visited the center again in the date range |
Repeat Guest Returned | Total number of repeat guests who returned for another appointment during the retention period | - | - |
Repeat Guests Returning to the same Therapist (#) | Total number of unique repeat guests who have appointments in the retention period for the same therapist | - | - |
Repeat Guests Returning to other Therapists (#) | Total number of unique repeat guests who have appointments in the retention period for another therapist | - | - |
Repeat Guests Returning for the same Service (#) | Total number of unique new guests who visited or have appointments in the retention period for the same service | - | - |
Repeat Guests Returning for other Services (#) | Total number of unique new guests who visited or have appointments in the retention period for another service | - | - |
Retained Repeated Guest (%) | Percentage of repeat guests retained Retained Repeated Guest (%) = #Of Repeat Guests Returned / #Of Repeat guests * 100 | Percentage of repeat guests retained Retained Repeated Guest (%) = #Of Repeat Guests Returned / #Of Repeat guests * 100 | Percentage of repeat guests retained Retained Repeated Guest (%) = #Of Repeat Guests Returned / #Of Repeat guests * 100 |
Total Guests | Total number of unique guests (new and repeat) who visited the center in the date range | - | - |
Total Guests Returned | Total number of guests (new and repeat) who returned for another appointment during the retention period | - | - |
Total Guests Retained (%) | Percentage of total guests (new and repeat) retained Total Guests Retained (%) = Total Guests Returned / Total Guests * 100 | - | - |