Skip to main content

Employee Sales Metrics report (v1)

Center managers can use this report to view the sales made by their employees and track targets set for employees at the job level and the targets configured at the center level.

Points to consider

  • If targets are set at the job level and center level, Zenoti measures the performance of an employee against the job-level targets.

  • Green and red arrows next to the figures in the report indicate whether the employee has exceeded or fallen short of the goal set for that metric.

  • This report considers only closed invoices and the invoices both in this center and other centers where the employee worked.

Note

To exclude free service revenue from the values you see in the Service revenue and Average Service Value per Invoice columns of the report, select the Exclude Free Service Revenue checkbox and click Refresh.

  1. At the organization or center level, click the Reports icon.

  2. On the Reports page, search for and select the Employee Sales Metrics report.

  3. If the report has many columns, scroll horizontally to the right or left to view all columns.

  4. To view specific data on the report, select the desired filters. For more information, refer to report features on Zenoti.

  5. Click Refresh.

    If you generate the report for over a year, click the Email button.

Column description

Column

Description

Code

Unique code that identifies the employee

Employee Name

Employee's name

Job

Employee's job in the base center

Months Employed

Number of months the employee has been working at the center

#Guests

Total number of unique guests to whom the employee sold an item

Example: In January, Amy, Betty, Cathy, and Debra visited the center, and Debra visited the center twice. Zenoti considers the number of unique guests as 4 not 5.

#New Guests

Total number of new guests to whom the employee sold an item

Note

Guests with no purchase history (closed invoices) are considered as new guests.

% New Guests

Percentage of new guests to whom the employee sold an item

# Requested

Number of services for which guests requested specifically for this employee

 % Requested

Percentage of services for which the employee was specifically requested by guests

Note

Zenoti considers only closed invoices to calculate this number.

#Walk-Ins

Number of walk-in appointments the employee closed

%Walk-Ins

Percentage of walk-in services from all the appointments completed by the employee

Goal Requests Percent

Target requests percent the employee was expected to achieve

Note

You will see this column only when you export the report.

#Online

Number of online bookings that were closed by the employee

% Online

Percentage of online bookings from all the appointments completed by the employee

# Rebooked

Number of rebooked services from all the bookings closed by the employee

Note

Zenoti considers only closed original invoices, not the rebooked invoices.

% Rebooked

Percentage of rebooked services from all the bookings closed by the employee

Note

Zenoti considers only closed original invoices, not the rebooked invoices.

#Rebooking Source

Number of unique guests who took a service and booked appointments (for any service) in the future

Note

Zenoti considers both open and closed invoices for this number.

Rebooking Source%

Percentage of rebooking sources from all the bookings closed by the employee

Rebooking Source % = #Rebooking Source / Total number of unique guests who took a service x 100

Note

To get #Rebooking Source, do the following

  1. Download the Appointment Details report.

  2. Filter the sheet by Closed invoices and Service date for the same time period as this report.

  3. Filter the report by the employee name.

  4. Delete duplicate entries.

# Add-on

Number of appointments with at least one add-on service completed by the employee

% Add-on

Percentage of services with add-ons from all the services completed by the employee

Service Revenue

Revenue (after discount, before tax) from all the services performed by the employee

Service revenue also includes:

  • Free service revenue: manual discount,campaign discount, and membership discount

  • Redemption amount when a service is redeemed using membership service credit zero priced gift card loyalty points

Note

To exclude free service revenue values, select the Exclude Free Service Revenue checkbox while generating the report.

Goal Service Sales Number

Value to be generated from service sales by the employee

Note

You will see this column only when you export the report.

# Services

Number services for which the front-desk staff selected the employee in the Sale By field on POS

Note

This column is calculated only for closed invoices.

Average Service Value per Invoice

Average service value per invoice where the employee has performed at least one service

  • Zenoti counts different invoices for the same guest separately

  • Service Revenue is the amount shown after discount and before ta

Average Service Value per Invoice =   Total  Service Revenue/# Total Service Invoices

Note

To exclude free service revenue values, select the Exclude Free Service Revenue checkbox while generating the report.

To get the #Total Service Invoices,  generate the Invoices (Finanace//Sales) report for closed invoices.

Goal Products Sale

Value the employee was expected to generate from product sales

Note

You will see this column only when you export the report.

#Products

Number of products for which the front-desk staff selected the employee in the Sale By field on POS

 Product Sales

Total revenue generated by the employee from selling products

Note

Zenoti considers only closed invoices to calculate this number.

% Bought Products

Percentage guests whom the employee provided service and they bought a product

Average Product Value per Invoice

Average value generated by the employee per invoice where the employee was selected in the Sale By field on POS

Average Product Value per Invoice = Total retail sales of the employee / Number of retail invoices

% Product/Service

Ratio of product revenue to service revenue generated by the employee

% Product/Total

Percentage of product revenues from total sales made by the employee

Goal Membership Sales

Value the employee was expected to generate from membership sales

Note

You will see this column only when you export the report.

Membership Sales

Total value generated by the employee from membership sales

Goal Membership Sales Number

Number of memberships the employee was expected to sell

Note

You will see this column only when you export the report.

# Memberships

Number of memberships on which the front-desk staff selected the employee's name in the Sale By field on POS

 % Membership Conversion

Percentage of active members to whom the employee sold another membership

Goal Membership Conversion Percent

Percentage of non-member guests to whom the employee sold a membership

Note

You will see this column only when you export the report.

 % Membership Billing Conversion

Percentage of non-member guests to whom the employee sold a membership

Goal Membership Billing Conversion Percent

Percentage of members the employee was expected to bill

Note

You will see this column only when you export the report.

Goal Package Sale

Number of packages the employee was expected to sell

Note

You will see this column only when you export the report.

Package Sales

Total revenue generated by the employee from package sales

Goal Package Sales Number

Value the employee is expected to generated from package sales

Note

You will see this column only when you export the report.

# Packages

Number of packages where the front-desk staff selected the employee in the Sold by field on POS

Goal Gift Card Sale

Value the employee is expected to generated from gift card sales

Note

You will see this column only when you export the report.

Gift Card Sales

Total revenue generated by the employee from gift card and prepaid card sales

Goal Gift Card Sale Number

Number of gift cards that the employee was expected to sell

Note

You will see this column only when you export the report.

#Gift Cards

Number of gift cards where the front-desk staff selected the employee in the Sold by field on POS

Campaign Goal

Target value the employee was expected to generate for campaigns

Note

You will see this column only when you export the report.

Campaign Redemptions (#)

Total number of invoice items on which the employee applied a campaign

Note

This metric is used to evaluate the front-desk staff’s effectiveness in using campaigns.

 # Sold By

Number of all items sold by the employee

#Sold by = #Services + #Products + #Memberships + #Packages + #Gift Cards

Total

Total revenue generated by the employee from all sales

Total = Service Revenue + Product Sales + Membership Sales + Package Sales + Gift Card Sales

Total Revenue / Hour

Revenue generated by the employee per hour

Total Revenue / Hour = Total  / Scheduled Hours or Actual hours

Note

Zenoti considers scheduled or actual hours based on the Calculate Payroll Hours Based on center-level setting.

  • Calculate Payroll Hours Based on is set to Scheduled and Actual Hours Combination, Zenoti divides the total revenue by the Scheduled Hours reported in the Employee Attendance Summary report

  • Calculate Payroll Hours Based on is set to Actual check-in/check-out time, Zenoti divides the total revenue by the Actual Hours reported in the Employee  Attendance Summary report