A loyalty program is a rewards program offered by an organization to their guests as an incentive to make them spend more or to encourage them to continue frequenting their organization instead that of a competitor.

In a typical loyalty program implemented using Zenoti:                           

  1. The profile of the guests availing services or purchasing products are stored in the system with a unique ID, which is usually a mobile number.

  2. Each time a guest avails a service, purchases a product, or performs certain actions like referring a friend, "reward points" or "loyalty points" are added to the associated guests’ profile.

  3. The accrued loyalty points can then be used by the guest to pay for services or buy products.

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