1. At the organization level, go to Reports > Try the new version of Reports.

  2. From the Loyalty reports, select Guest Retention report.

  3. From the Retention by list, select Month.

  4. Depending on the requirement, select the desired filters.

    Note: You can view the report only for the centers to which you have access.

  5. Click Refresh.

Note: Only appointments with Closed invoice status are taken into count for the Guest Retention report.

Filters

Filter

Options

Definition

Center

  • All

  • Selected centers

Centers where an appointment was made

Appointment Date

  • Today

  • Yesterday

  • Tomorrow

  • Last 7 Days

  • Last 14 Days

  • Last 30 Days

  • Last Week

  • Last Month

  • Last Quarter

  • Week-to-Date

  • Month-to-Date

  • Last Month-to-Date

  • Last 3 Months-to-Date

  • Last 6 Months-to-Date

  • Last 12 Months-to-Date

  • Quarter-to-Date

  • Half Year-to-Date

  • Year-to-Date

  • Current Month

  • Current Quarter

  • Current Half Year

  • Custom

The date of the appointment

Retention By

  • Month

  • Service Provider

  • Service

Retention data in terms of Month, Service Providers, and Services

Note: To get the Guest retention data by month, from the Retention by list, select Month.

Retention Period

  • 15 days

  • 30 days

  • 45 days

  • 60 days

  • 90 days

  • 120 days

  • 180 days

The number of days within which a guest had multiple appointments

Column Descriptions

Column

Description

Center name

Name of the center where an appointment was made

Month

Name of the month when appointments were made.

# of New Guests

Total number of unique new guests who visited during each month of the selected appointment period

# of Repeat Guests

Total number of unique repeat guests who visited during each month of the selected appointment period

New Guests Retained

Total number of new guests who have appointments for the selected retention period

Repeat Guests Retained

Total number of unique repeat guests who have appointments for the selected retention period

Retained New Guests (%)

Percentage of new guests retained = (# of New Guests/New Guest Retained) *100

Retained Repeat Guests (%)

Percentage of repeat guests retained = (# of Repeat Guests/Repeat Guest Retained) *100

Total Guests

Total number of unique guests who visited during the selected period of the given month

Total Guests Retained

Total number of unique guests who visited or have appointments for the selected retention period

Retained Total Guests (%)

Percentage of total retained guests

Example

Example

Scenario 1

Selected date range: 1st April to 30th June

Selected Retention period: 60 days

Scenario 2

Selected date range: 1st May to 31st June

Selected Retention period: 60 days

Jack visited Salon Bliss for the first time in April, he returned for a second appointment in May and returned for a third appointment in July.

Jack will be counted as a new guest in April and as a retained guest in July

Jack will be counted as a repeat guest in May and as a retained guest in July

Important

  • Each entry on the report corresponds to the data from a center for a month selected in the appointment date range.

  • New Guest - Guests who have their first appointment in the selected appointment period

  • Repeat Guest - Guests who have their first appointment before the selected appointment period

  • Unique - Guest with 1 or more invoices for the month

Did this answer your question?