The Guest Retention Summary - by Service report helps you review the retention rate for each category of service. It shows you number and percentage of guests that took a service in a given time period and came back and took another service (same or different service).
This report is useful to analyze the services that are doing well and the services that need improvement. For example, the report might show you that your guests seem to have a higher probability of returning if they try facials or massages and a lower probability if they try Salon Services. It could indicate that there are some improvements in the experience of Salon Services that the center needs to achieve.
For details on how to use the report, click the following button: